Terms of Service

Ad Grants Pilot Terms of Service

Effective Date: July 17, 2025

Welcome to Ad Grants Pilot, an AI-powered platform (operated by Givepact, Inc) designed to help nonprofits maximize their Google Ad Grants. These Terms of Service (“Terms”) govern your access to and use of our website, platform, and services (collectively, the “Services”).

1. Acceptance of Terms

By accessing or using Ad Grants Pilot, you agree to be bound by these Terms. If you are using the Services on behalf of an organization, you represent and warrant that you have the authority to bind that organization to these Terms, and all references to “you” shall refer to both you as an individual and the organization.

If you do not agree to these Terms, you may not access or use the Services.

2. Eligibility

To use Ad Grants Pilot, you must:

  • Be a verified 501(c)(3) nonprofit organization (or international equivalent) enrolled in the Google Ad Grants program
  • Have an active Google Ad Grants account in good standing
  • Comply with all Google Ad Grants policies and requirements
  • Be at least 18 years of age or the age of majority in your jurisdiction

We reserve the right to verify your nonprofit status and Google Ad Grants eligibility at any time.

3. Platform Services

Ad Grants Pilot provides the following Services:

  • Account Integration: Secure OAuth connection to your Google Ads, Google Analytics (GA4), and Google Tag Manager accounts
  • AI-Powered Campaign Creation: Automated generation of ad groups, keywords, and ad copy based on your website content and landing pages
  • Campaign Optimization: Tools and automation to help maintain Google Ad Grants compliance, including quality score monitoring and click-through rate management
  • Performance Reporting: Dashboard analytics and automated email reports on campaign performance
  • Conversion Tracking Support: Audit and setup assistance for conversion tracking implementation
  • Ongoing Platform Updates: Access to new features and improvements as they are released

Important Disclaimers:

  • We do not guarantee specific ad performance, impressions, clicks, or conversion results
  • Campaign performance depends on multiple factors including your website content, landing pages, audience targeting, and Google’s algorithms
  • We are not responsible for Google Ad Grants policy changes or decisions made by Google regarding your account
  • Final approval of all ads and campaigns rests with Google, not Ad Grants Pilot

4. Beta Period

Ad Grants Pilot is currently operating in a beta testing phase. During this period:

  • Features and functionality may be added, modified, or removed based on user feedback
  • We will notify users of significant changes via email or in-platform notifications
  • Platform stability and uptime are prioritized, but occasional maintenance or updates may be required
  • User feedback is encouraged and appreciated to help us improve the product

The beta designation does not affect your subscription terms or our commitment to service quality.

5. Data Privacy and Access

We take your privacy and data security seriously. This section explains what data we access and how we use it.

What We Access:

  • Google Ads account data (campaigns, ad groups, keywords, performance metrics)
  • Google Analytics (GA4) data (website traffic, user behavior, conversion events)
  • Google Tag Manager configuration (for conversion tracking setup assistance)
  • Account-level performance metrics and statistics

What We Do NOT Access:

  • Personally Identifiable Information (PII) about your donors, website visitors, or constituents
  • Email addresses, names, phone numbers, or other contact information of individuals
  • CRM systems or donor databases
  • Email marketing platforms or subscriber lists
  • Financial information beyond aggregate donation conversion data
  • Any data outside the Google ecosystem (Google Ads, GA4, GTM)

How We Use Your Data:

  • To provide campaign optimization and recommendations
  • To generate performance reports and analytics
  • To power AI-driven ad copy and keyword generation
  • To monitor compliance with Google Ad Grants requirements
  • To improve our Services and develop new features (using aggregated, anonymized data only)

Your Data Rights:

  • You maintain full ownership of all your data
  • You can revoke Ad Grants Pilot’s access to your Google accounts at any time through your Google account settings
  • You can export your reports and campaign data before cancelling your subscription
  • Upon account deletion, we will remove all your data according to our Data Retention policy (see Section 11)

Data Security:

  • All data transmission is encrypted using industry-standard SSL/TLS protocols
  • We use OAuth 2.0 for secure authentication with Google services
  • We do not store your Google account passwords
  • Access to your data is limited to essential platform functionality only
  • We implement regular security audits and updates

Third-Party Data Sharing:

  • We do not sell, rent, or share your data with third parties for marketing purposes
  • We may share aggregated, anonymized data for product improvement or research
  • We may disclose data if required by law or to protect our legal rights

6. User Responsibilities

You agree to:

  • Provide Accurate Information: Supply truthful and current information about your organization and maintain accurate account details
  • Maintain Security: Keep your login credentials confidential and notify us immediately of any unauthorized access
  • Comply with Policies: Follow all applicable laws, these Terms, Google Ad Grants policies, and Google Ads Terms of Service
  • Manage Your Google Account: Maintain responsibility for your Google Ads account, billing settings, and compliance with Google’s requirements
  • Monitor Campaigns: Regularly review campaign performance and make adjustments as needed
  • Report Issues: Promptly notify us of any technical problems, bugs, or compliance concerns

Prohibited Uses: You may not:

  • Use the Services for any unlawful purpose
  • Attempt to circumvent Google Ad Grants program requirements
  • Share your account credentials with unauthorized users
  • Reverse-engineer, decompile, or attempt to extract source code from the platform
  • Use the Services to create spam or misleading advertisements
  • Interfere with or disrupt the Services or servers
  • Violate Google’s advertising policies or Ad Grants terms

Violation of these responsibilities may result in immediate suspension or termination of your account.

7. Payment and Pricing

Subscription Terms:

  • Monthly Fee: $199 per month
  • Billing Cycle: You will be charged immediately upon subscription activation, then automatically every 30 days thereafter
  • Payment Method: Credit card only (processed securely through our payment processor)
  • Auto-Renewal: Your subscription automatically renews each month unless you cancel
  • Cancellation: You may cancel at any time with no cancellation fees or penalties
  • No Refunds: Payments are non-refundable. If you cancel mid-month, you retain access through the end of your current billing period
  • Price Changes: We reserve the right to modify pricing with 30 days’ advance notice to active subscribers

What’s Included:

  • Full platform access
  • Unlimited ad group creation
  • Conversion tracking audit and setup assistance
  • Performance reporting and analytics
  • Email support
  • Access to all platform updates and new features

Free Trial Period: Before connecting your Google accounts and subscribing, you may:

  • Log in and explore the platform interface
  • View sample campaigns generated for your website
  • Test the ad group creation workflow
  • No payment information is required until you choose to activate your subscription

8. Third-Party Services and Dependencies

Google Services Integration:

  • Ad Grants Pilot requires integration with Google Ads, Google Analytics, and Google Tag Manager
  • You must maintain active accounts with these Google services
  • We are not responsible for changes to Google’s APIs, policies, or service availability
  • If Google revokes your Ad Grants eligibility or suspends your account, platform functionality will be limited

Google Ad Grants Program Requirements:

  • You must maintain compliance with all Google Ad Grants program policies
  • This includes maintaining a 5% click-through rate, quality score standards, and account activity requirements
  • While we provide tools to help with compliance, ultimate responsibility rests with you
  • We are not liable for Google’s decisions regarding your Ad Grants account status

Service Availability:

  • We strive for 99.9% uptime but do not guarantee uninterrupted service
  • Scheduled maintenance will be announced in advance when possible
  • We are not responsible for outages caused by third-party services (including Google)

9. Intellectual Property

Our Property:

  • All content, code, designs, logos, trademarks, and functionality of Ad Grants Pilot are the proprietary intellectual property of Ad Grants Pilot and its licensors
  • You are granted a limited, non-exclusive, non-transferable license to use the Services for their intended purpose
  • You may not copy, reproduce, modify, distribute, or create derivative works without our express written permission

Your Property:

  • You retain all rights to your organization’s content, branding, and data
  • By using the Services, you grant us a limited license to use your website content solely to provide the Services (e.g., generating ad copy and keywords)
  • This license terminates when you cancel your subscription

Feedback:

  • If you provide suggestions, ideas, or feedback about the Services, you grant us the right to use that feedback without compensation or attribution

10. Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW:

Services Provided “As Is”: Ad Grants Pilot is provided on an “as is” and “as available” basis without warranties of any kind, either express or implied, including but not limited to warranties of merchantability, fitness for a particular purpose, or non-infringement.

No Liability for Indirect Damages: We shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to:

  • Lost revenue or profits
  • Lost donations or fundraising opportunities
  • Data loss or corruption
  • Business interruption
  • Damage to reputation

Limited Liability Cap: Our total liability to you for all claims arising from or related to the Services shall not exceed the amount you paid us in the 12 months preceding the claim, or $199, whichever is greater.

Specific Disclaimers:

  • We do not guarantee that ads created through our platform will be approved by Google
  • We are not responsible for campaign performance, ad disapprovals, or account suspensions
  • We do not guarantee specific results, traffic levels, or conversion rates
  • We are not liable for issues caused by your website, landing pages, or content quality

Exceptions: Nothing in these Terms excludes or limits our liability for:

  • Death or personal injury caused by negligence
  • Fraud or fraudulent misrepresentation
  • Any liability that cannot be excluded by law

11. Data Retention and Account Deletion

Active Accounts:

  • While your subscription is active, we retain your campaign data, performance history, and account settings

After Cancellation:

  • You retain access to the platform through the end of your current billing period
  • Campaign data and reports remain accessible for 30 days after cancellation
  • You may export your data during this 30-day period

Permanent Deletion:

  • After 30 days post-cancellation, all your account data is permanently deleted from our systems
  • This includes campaign history, performance data, and account settings
  • Aggregated, anonymized data used for product improvement is not deleted

Your Rights:

  • You may request account deletion at any time through your account settings or by contacting support
  • You may request a copy of your data before deletion

12. Indemnification

You agree to indemnify, defend, and hold harmless Ad Grants Pilot, its officers, directors, employees, and agents from and against any claims, liabilities, damages, losses, costs, or expenses (including reasonable attorneys’ fees) arising out of or related to:

  • Your violation of these Terms
  • Your violation of any law or third-party rights
  • Your use of the Services
  • Content you provide to the platform
  • Your violation of Google’s policies or terms
  • Any claim that your use of the Services caused harm to a third party

13. Termination

Termination by You:

  • You may cancel your subscription at any time through your account settings
  • Cancellation takes effect at the end of your current billing period
  • You remain responsible for any charges incurred before cancellation

Termination by Us: We reserve the right to suspend or terminate your access immediately, without notice, if:

  • You violate these Terms
  • You engage in fraudulent activity
  • Your Google Ad Grants account is suspended or terminated
  • You fail to pay subscription fees
  • We are required to do so by law
  • We discontinue the Services (with 30 days’ notice and pro-rated refund)

Effect of Termination:

  • Your right to access the Services ends immediately (or at period end for voluntary cancellations)
  • Outstanding fees remain due
  • Sections of these Terms that by their nature should survive (including Intellectual Property, Limitation of Liability, and Indemnification) will continue to apply

14. Dispute Resolution

Informal Resolution: Before filing any formal claim, you agree to contact us at support@adgrantspilot.com to attempt to resolve the dispute informally.

Governing Law: These Terms are governed by the laws of Illinois, USA, without regard to conflict of law principles.

Jurisdiction: You agree to submit to the personal jurisdiction of the courts located in Illinois, USA for the resolution of any disputes.

15. Changes to Terms

Notification: We may update these Terms from time to time. When we make material changes, we will:

  • Update the “Effective Date” at the top of this page
  • Notify you via email at least 30 days before the changes take effect
  • Post a notice on the platform

Your Acceptance:

  • Continued use of the Services after the effective date of changes constitutes your acceptance of the updated Terms
  • If you do not agree to the changes, you must cancel your subscription before the effective date

16. General Provisions

Entire Agreement: These Terms constitute the entire agreement between you and Ad Grants Pilot regarding the Services and supersede all prior agreements.

Severability: If any provision of these Terms is found to be invalid or unenforceable, the remaining provisions will continue in full force and effect.

No Waiver: Our failure to enforce any right or provision of these Terms does not constitute a waiver of that right or provision.

Assignment: You may not assign or transfer these Terms or your account without our written consent. We may assign these Terms without restriction.

Force Majeure: We are not liable for any failure or delay in performance due to circumstances beyond our reasonable control.

17. Contact Information

For questions about these Terms or the Services, please contact us:

Ad Grants Pilot (a product of Givepact, Inc)
Email: support@adgrantspilot.com
Website: https://adgrantspilot.com

For legal inquiries:
Email: legal@adgrantspilot.com

By using Ad Grants Pilot, you acknowledge that you have read, understood, and agree to be bound by these Terms of Service.