Pricing

Simple pricing for nonprofits managing an Ad Grant

Self-serve plans start with a full 30-day free trial. See real results before you pay anything.

Risk-free 30-day trial on Individual & Agency plans · Cancel anytime

Yearly billing applies to nonprofit plans. Agency plans are billed monthly.

Most popular
Individual Nonprofits
Self-serve software for one nonprofit running its own Ad Grant.
DIY software · about 1 hour a month
$199 /mo
billed monthly
30-day free trial
  • Push campaigns live in one click
  • One-click ad group and asset group generation
  • Optimization engine
  • Mid-funnel conversion tracking, included
  • Backed by our Customer Success team
  • Plain-English reports for your board
Done for you
Managed Service
A dedicated strategist runs your Ad Grant for you, end to end.
Fully hands-off · we do the work
$499 /mo
billed monthly
No trial · starts with your kickoff call
  • Everything in Individual Nonprofits
  • Your own named strategist
  • Full setup and audit in your first 30 days
  • Weekly hands-on management
  • Continuous compliance monitoring
  • Weekly plain-language reports
  • Quarterly strategy calls
Enterprise
Networks & Affiliates
For foundations and networks managing 10+ EINs under one umbrella.
Custom rollout across your network
Custom
Volume pricing, built around your network
Dedicated account team
  • Everything in Agencies
  • Volume-based pricing
  • Dedicated account team
  • Custom onboarding
For agencies
Nonprofit Agencies
For agencies managing Ad Grants on behalf of nonprofit clients.
Software for your team · per client
$99 /mo per client
billed monthly
  • Accelerated buildout per client
  • White-label reporting
  • Multi-client dashboard
  • Customer success support
Self-serve plans: not charged until day 31 Cancel anytime Real support from real people
Questions

Before you start your trial

Yes — we ask for a card up front, but you won’t be charged a cent until your 30-day trial ends. Cancel anytime before then and you’re never billed. The trial applies to Individual Nonprofits and Agency plans.

No. Managed Service starts right away with a kickoff call with your strategist, and billing starts that day. You can cancel anytime.

Your card is automatically charged for whichever plan you chose at signup — monthly or yearly — so there’s nothing extra to do to keep going. Cancel anytime before day 31 and you won’t be charged at all.

Yes, any time from your account settings. If you switch to yearly partway through, we prorate the difference.

You’ll need to be an eligible 501(c)(3) with (or applying for) a Google Ad Grant — we can help with the application if you’re just getting started.

That’s the Agency plan — one login, per-client pricing, and reporting you can hand straight to each client. During the trial you can connect up to 3 client accounts; after that it’s unlimited, and we’ll set you up with our team once you pass 10.

Same platform underneath. Individual Nonprofits is a self-serve software subscription — plan on about an hour a month to review recommendations and approve changes. Managed Service is fully hands-off: a named strategist sets it up, runs it, and keeps it compliant for you.

Put your Ad Grant on autopilot.

Start your free 30-day trial today — cancel anytime before it ends.

Start Your Free Trial